Indonesian students team of a self-named Spoon Corporated group has been successfully achieved awards in international competition to become champion in the Global Enterprise Challenge (GEC) 2009. Team from Indonesia successfully overcome last years world champion, New Zealand, champion of 2007, the United States, and participants countries from five continents like Germany, Australia, New Zealand, Scotland, Japan, South Africa, Korea, and Singapore.
Yohanes Surya, the Chairman of Surya Institute, in Jakarta, Wednesday (25 / 6), the result of Indonesian team victory was announced by NASA's astronaut Sandra Magnus, in a live web streaming at 14:30 GMT or 21:30 hrs WIB on 23 June 2009.
Spoon Corporated Groups represented by Wismaya Adi Purnama (SMA Taruna Nusantara Magelang), Lita Gunawan (SMAK Bandung Yahya), Rizki Satrio Nugroho (SMA Madania Bogor), Evelyn Antoinette (Bina Bangsa School Jakarta), Firas Al-Ashraf Abdurrasyid ( SMAN 1 Bandung), and Christa Twedrian yona (SMA Regina Pacis Bogor).
By becoming champion in 2009 GEC competition, Indonesia became the first Asian country to win since GEC was launched in Scotland in 2002. Indonesia participated in the GEC competition for the first time in the year 2008, but at that time Indonesia only can be in sixth rank after the successful defeat of Singapore. Meanwhile, Korea won the creativity category in GEC 2009, to repeat their last year achievements in the GEC 2008.
Indonesian Team members in the GEC in 2009 came from various backgrounds and schools, working together in a team to solve the challenge problems such as simulation, designed by NASA, which is broadcast via the internet at the same time to all participants at various competition locations provided in the world.
GEC is entrepreneurial innovation and competition among groups of young people aged 16-19 years, using technology and the Internet to reach regional and global scale. Teams from all over the world must answer the challenge or problems that is provided by NASA and broadcasted via the internet from Glasgow, Scotland.
Challenges given to the participants requiring the teams to designs a prototype and business plan / marketing for a product that can be marketed commercially, in order to reach a goal. All of the concepts, prototype designs, business plans, and the recorded presentation (maximum duration of only 3 minutes) must be completed within a very limited time, namely in the 24 hours after challenges received by the teams. Generally, the goal is associated with a social objective or problem related to the environment.
Currently about 5000 students from 200 schools and universities from different countries in five continents participate in the GEC competition each year. GEC is supported by NASA and the World Intellectual Property Organization (WIPO). And WIPO is the organisation which gives the winner team a gold medal and certificates to each of team members.
For the 2009 GEC Competition, Indonesian team was gathered in Jakarta since Monday 22 -24 June 2009. Background of this year's Challenge provided by NASA is that every day, one billion people worldwide will starve, while households in the G-20 countries to remove the remaining millions of tons of food worth billions of dollars.
GEC Challenge in 2009 is how to design an innovative model of a products or services, which can reduce food waste in the participants countries and at the same time helping to overcome hunger in the poorest countries in the world.
Solutions must be presented to the jury by each team in English and in the form of recordings with maximum of duration is 3 minutes, along with business plan, which is sent via internet to the jury in Scotland, 24 hours after the Challenge provided.
The winner is determined by a combination of innovative and creative approach, consideration of products cost-benefit, effective marketing strategy to target its audience, and effectiveness in the delivery of idea presentation for maximum 3 minutes.